英语四级写作热点预测：明星效应

    

热点演练3
    Directions :For this part , you are allowed 30 minutes to write a composition on the topic Celebrity Effect . You should write at least 120 words following the outline given below in CHinese :
    1.很多公司利用明星效应来宣传自己的产品。
    2.分析明星效应产生的原因。
    3.谈谈“我”的看法。
    参考范文
    框架搭建：由标题和提纲所列内容可知，本文应为一篇明现象类作文，其基本的段落安排如下：第一段指出明星效应这一现象并描述其主要表现;第二段分析明星效应产生的主要原因;第三段谈谈“我”对明星效应的看法。
    Celebrity Effect
    Nowadays , more and more companies use clebrity effect to promote their products . Every day we are exposed to a large number of star advertisements on television , newspapers and other media . In addition , it has become a very common phenomenon that entertainment celebrities and sports stars are employed as spokesmen for the products .
    There are many different factors contributing to this phenomenon . Among all these factors , the great profits celebrity effect brings play a critical role . Those stars images familiar to the public make tha products become popularized in a short time . Moreover , celebrity endorsement may enhance the products' images , and thus win the consumers' trust . Besides , celebrities can not only make a lot of money but have more exposure and popularity .
    No doubt , celebrities increase the charm of the products , and a win-win result is achieved between companies and celebrities . However , it is worth noting that some celebrities are not responsible enough . They might become the marketing tool of some dishonest companies . Therefore , I suggest celebrities improve their responsibilities and make efforts to achieve an all-win of consumers , celebrities and companies .
    （兼职编辑：张博）

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